Why is Digital Marketing Crucial for Your Business Growth?

The role of marketing is to conduct market research, generate high-quality leads, and create opportunities for the sales team. It involves segmenting the market, identifying the right target audience, and positioning the company's offerings in the market. This can help businesses to not only acquire new customers but also increase the share of wallet of existing customers. Effective marketing strategies can significantly impact a company's success, especially in today's digital age where a strong online presence is crucial for businesses of all sizes.

Digital Marketing Capabilities
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Omnichannel Lead Capture
Capture leads from diverse sources like social media, websites, chatbots, and walk-ins with our platform. Plus, with real-time alerts, monitor website visitors effectively.
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Campaign Management
Run both push campaigns, including email and SMS, and UTM-based pull campaigns on platforms like Facebook, LinkedIn, and Google Adwords, complemented by landing pages.
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Marketing Analytics
View detailed dashboards to assess lead segmentation, campaign ROI, and marketing spend. Harness these insights to refine and amplify your marketing tactics.
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Empowering Mobility and Productivity
Boost your team's efficiency with tools from SimpleCRM: our Field Sales App, Competitor Monitoring, Template Builders, Partner Portal, CPQ system, and Sales Collaboration.
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No Code Configurators
With our intuitive platform, craft marketing workflows, set business rules, devise custom reports, and more via a drag-and-drop interface.
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Boundary Free Deployment
SimpleCRM’s adaptable deployment options, whether on-premise or on leading clouds like AWS, Google Cloud, Azure and IBM Softlayer, provide scalability and integration.

For An Easy-To-Adapt And Effective Marketing

Generate More Leads With SimpleCRM
Our marketing automation tools help you conduct market research, segment your target audience, and position your products or services in a way that resonates with potential customers. Whether you're reaching out to new leads or nurturing existing ones, our solutions can help you increase your market reach and drive sales growth.
Targeted Campaign Management
With SimpleCRM, you can easily create target lists from multiple modules like leads and contacts, or use our reports builder to identify specific target lists. Our marketing automation tools allow you to create custom lists and groups based on specific criteria. You can also record and re-use successful campaign lists, or import existing mailing lists. With our solution, you can even create sub-lists of responses for future campaigns. Our email campaign feature lets you send personalized, individualized emails to all your targets, helping you reach them more effectively.
Effortlessly Manage Email and SMS Templates with SimpleCRM
With SimpleCRM, creating and maintaining email and SMS templates is a breeze. Our platform allows you to create multi-lingual, HTML, text, or PDF templates for your email and SMS campaigns. By creating multiple templates, you can save time and avoid re-entering the same information for future campaigns. These templates can be easily used to run multiple marketing campaigns, streamlining your marketing automation process and maximizing efficiency.
Simplify Campaign Budgeting and Calculation
Calculate the actual cost you incurred by executing a campaign versus the budget that you set for the campaign while comparing the actual revenue earned through the campaign versus the estimated expected revenue. It also helps marketers and salespeople to know where to focus email-marketing efforts to lead a customer through the funnel and make a sale.
Maintain Marketing Collaterals
Effortlessly manage and share marketing collaterals using SimpleCRM's Documents module. From brochures and flyers to presentations and case studies, you can store and organize all your marketing materials in one centralized location for easy access and distribution to internal teams and prospective customers.
Insights and Analytics for Effective Marketing Strategies
Measure the impact of your marketing campaigns with SimpleCRM's Marketing Analytics & Reporting. Easily track and analyze important metrics like the number of messages sent, bounced back, and viewed, as well as the number of new leads and contacts generated. Use this data to evaluate the effectiveness of your campaigns and make informed decisions on how to optimize them for better results. With our integration capabilities, you can unlock advanced features like sales projections and campaign performance projections, giving you a more comprehensive view of your marketing efforts.
Omnichannel Lead Capture
Effortlessly capture leads from multiple channels with SimpleCRM. Our platform allows for seamless lead capture from traditional sources such as email, calls, and websites, as well as from social media platforms like Facebook and Twitter. Our omnichannel approach also includes chatbots, enabling automatic lead capture and engagement with potential customers. With SimpleCRM, you can capture leads from every possible channel and never miss out on a potential opportunity.
Forms Management
With SimpleCRM, you can easily create leads from website visitors and other digital channels. Our web-to-lead form enables the tracking of website visitors, allowing you to identify potential sales opportunities. Our wizard-driven web forms are customizable and can be branded for a variety of marketing campaigns such as free trials, event registration, online surveys and more. Form data can be directly imported into the CRM system and assigned to the relevant sales person.
Leads Management
SimpleCRM helps in managing and tracking new leads from multiple channels and maximizes the chances of converting them into potential customers. With UTM tracking code builder, it generates unique URLs for landing pages with contact forms for different social media campaigns, enabling businesses to identify the most successful campaigns generating revenue. Using rule-based assignments, leads can be assigned to the relevant sales professionals, and lead scoring can be used to determine the level of interest of potential customers. This score is assigned based on their behavior, indicating their interest in products or services.
Social Media Listening and Engagement
SimpleCRM's embedded social tools make it easy to connect with customers and prospects on social media. Monitor your global sentiment and brand presence, measure the impact of your campaigns, and track your share of voice across popular social channels like Twitter, Facebook, and LinkedIn. With SimpleCRM, you can efficiently listen and engage with your audience, all from a single, intuitive platform.
Key Benefits
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